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Foraging : an ecology model of consumer behaviour?
Wells, Victoria K. - In: Marketing theory 12 (2012) 2, pp. 117-136
Persistent link: https://www.econbiz.de/10010003928
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Special issue: Consumer behaviour analysis and services
Wells, Victoria K.; Foxall, Gordon R. - In: The service industries journal 31 (2011) 15, pp. 2507-2514
Persistent link: https://www.econbiz.de/10009345254
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Brand-related and situational influences on demand elasticity
Foxall, Gordon R.; Yan, Ji; Oliveira-Castro, Jorge M.; … - In: Journal of business research : JBR 66 (2013) 1, pp. 73-81
Persistent link: https://www.econbiz.de/10010054620
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Behaviour and climate change: Consumer perceptions of responsibility
Wells, Victoria K.; Ponting, Cerys A.; Peattie, Ken - In: Journal of marketing management : MM 27 (2011) 7, pp. 808-834
Persistent link: https://www.econbiz.de/10009252648
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Consumers Young and Old: Segmenting the Target Markets for Direct-to-Consumer Prescription Drug Advertising
Ball, Jennifer Gerard; Manika, Danae; Stout, Patricia - In: Health marketing quarterly 28 (2011) 4, pp. 337-354
Persistent link: https://www.econbiz.de/10009797485