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Hanssens, Dominique M.
34
Dekimpe, Marnik G.
10
Pauwels, Koen
7
Srinivasan, Shuba
7
Suh, Jaebeom
7
Silva-Risso, Jorge
4
Bijmolt, Tammo H.A.
2
Donavan, D.
2
Janda, Swinder
2
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2
Leeflang, Peter S.H.
2
Nijs, Vincent R.
2
Seo, Sunhee
2
Steenkamp, Jan-Benedict E.M.
2
Verhoef, Peter C.
2
Villanueva, Julian
2
Wieringa, Jaap E.
2
Yoo, Shijin
2
van Doorn, Jenny
2
van Heerde, Harald J.
2
Albuquerque, Paulo
1
Bronnenberg, Bart J.
1
Finkbeiner, Carl
1
Garmaise, Mark J.
1
Gucht, Linda M.Van de
1
Jacobson, Robert
1
Jones, Michael A.
1
Joshi, Amit
1
Joshi, Amit M.
1
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1
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Lev, Benjamin
1
Lxtvis, Barbara
1
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1
Mizik, Natalie
1
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1
Pauwels, Koen H.
1
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1
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Journal of marketing research : JMR
5
MSI reports : working paper series
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of marketing
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
The journal of services marketing
3
Banking strategies : management insights in financial services
1
Economisch en sociaal tijdschrift : een driemaandelijke uitgave van de Universitaire Faculteiten Sint-Ignatius te Antwerpen
1
Harvard business review : HBR
1
Interfaces : the INFORMS journal on the practice of operations research
1
International journal of advertising : the quarterly review of marketing communications
1
International marketing review
1
Journal of advertising : official publication of the American Academy of Advertising
1
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1
Journal of business research : JBR
1
Journal of econometrics
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Marketing management : a quarterly business management publication of the American Marketing Association
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OLC EcoSci
ECONIS (ZBW)
158
RePEc
24
Other ZBW resources
13
USB Cologne (EcoSocSci)
3
EconStor
1
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1
Organizational citizenship behaviors and service quality as external effectiveness of contact employees
Yoon, Mahn Hee
;
Suh, Jaebeom
- In:
Journal of business research : JBR
56
(
2003
)
8
,
pp. 597-612
Persistent link: https://www.econbiz.de/10006720571
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2
Benevolence in the importer-exporter relationship: Moderating role of value similarity and cultural familiarity
Lee, Dong-Jin
;
Lee, Moonkyu
;
Suh, Jaebeom
- In:
International marketing review
24
(
2007
)
6
,
pp. 657-677
Persistent link: https://www.econbiz.de/10007872805
Saved in:
3
Number 2 - Transaction-specific satisfaction and overall satisfaction: An empirical analysis
Jones, Michael A.
;
Suh, Jaebeom
- In:
The journal of services marketing
14
(
2000
)
2-3
,
pp. 147-159
Persistent link: https://www.econbiz.de/10007117971
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4
Exploring the role of culture in trust development with service providers
Suh, Jaebeom
;
Janda, Swinder
;
Seo, Sunhee
- In:
The journal of services marketing
20
(
2006
)
4-5
,
pp. 265-273
Persistent link: https://www.econbiz.de/10007292738
Saved in:
5
Exploring the role of culture in trust development with service providers
Suh, Jaebeom
;
Janda, Swinder
;
Seo, Sunhee
- In:
The journal of services marketing
20
(
2006
)
4
,
pp. 265-273
Persistent link: https://www.econbiz.de/10007288537
Saved in:
6
Salient Effects of Publicity in Advertised Brand Recall and Recognition: The List-Strength Paradigm
Jin, Hyun
;
Suh, Jaebeom
;
Donavan, D.
- In:
International journal of advertising : the quarterly …
37
(
2008
)
1
,
pp. 45-58
Persistent link: https://www.econbiz.de/10009976342
Saved in:
7
Salient Effects of Publicity in Advertised Brand Recall and Recognition: The List-Strength Paradigm
Jin, Hyun
;
Suh, Jaebeom
;
Donavan, D.
- In:
Journal of advertising : official publication of the …
37
(
2008
)
1
,
pp. 45-58
Persistent link: https://www.econbiz.de/10008124731
Saved in:
8
Secondary buyouts: Why buy and at what price?
Wang, Yingdi
- In:
The journal of corporate finance : contracting, …
18
(
2012
)
5
,
pp. 1306-1326
Persistent link: https://www.econbiz.de/10010034831
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9
Competitive Reactions to Advertising and Promotion Attacks
Steenkamp, Jan-Benedict E.M.
;
Nijs, Vincent R.
; …
- In:
Marketing science : the marketing journal of the …
24
(
2005
)
1
,
pp. 35-54
Persistent link: https://www.econbiz.de/10006878235
Saved in:
10
The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity
Pauwels, Koen
;
Hanssens, Dominique M.
;
Siddarth, S.
- In:
Journal of marketing research : JMR
39
(
2002
)
4
,
pp. 421-439
Persistent link: https://www.econbiz.de/10006652718
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