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Roper, Stuart
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Parker, Cathy
5
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3
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Journal of marketing management : MM
6
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4
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OLC EcoSci
ECONIS (ZBW)
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Doing well by doing good: A quantitative investigation of the litter effect
Roper, Stuart
;
Parker, Cathy
- In:
Journal of business research : JBR
66
(
2013
)
11
,
pp. 2262-2268
Persistent link: https://www.econbiz.de/10010161318
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2
Constructing luxury brands: exploring the role of consumer discourse
Roper, Stuart
;
Caruana, Robert
;
Medway, Dominic
; …
- In:
European journal of marketing : EJM
47
(
2013
)
3
,
pp. 375-400
Persistent link: https://www.econbiz.de/10010099460
Saved in:
3
The Corporate Brand: Dealing with Multiple Stakeholders
Roper, Stuart
;
Davies, Gary
- In:
Journal of marketing management : MM
23
(
2007
)
1-2
,
pp. 75-90
Persistent link: https://www.econbiz.de/10007901936
Saved in:
4
The rubbish of marketing
Roper, Stuart
;
Parker, Cathy
- In:
Journal of marketing management : MM
24
(
2008
)
9-10
,
pp. 881-892
Persistent link: https://www.econbiz.de/10008177554
Saved in:
5
How (and Where) The Mighty Have Fallen: Branded Litter
Roper, Stuart
;
Parker, Cathy
- In:
Journal of marketing management : MM
22
(
2006
)
5-6
,
pp. 473-488
Persistent link: https://www.econbiz.de/10007294946
Saved in:
6
Evolution of branding theory and its relevance to the independent retail sector
Roper, Stuart
;
Parker, Cathy
- In:
The marketing review
6
(
2006
)
1
,
pp. 55-71
Persistent link: https://www.econbiz.de/10007276801
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7
Exploring consumer brand name equity: Gaining insight through the investigation of response to name change
Round, D.J. Griff
;
Roper, Stuart
- In:
European journal of marketing : EJM
46
(
2012
)
7
,
pp. 938-952
Persistent link: https://www.econbiz.de/10009993581
Saved in:
8
Examining the relationship between brand emotion and brand extension among supporters of professional football clubs
Abosag, Ibrahim
;
Roper, Stuart
;
Hind, Daniel
- In:
European journal of marketing : EJM
46
(
2012
)
9
,
pp. 1233-1252
Persistent link: https://www.econbiz.de/10010021194
Saved in:
9
UK expat political connectivity and engagement: Perspectives from the far side of the world!
Garry, Tony
;
Roper, Stuart
- In:
Journal of marketing management : MM
27
(
2011
)
7
,
pp. 762-782
Persistent link: https://www.econbiz.de/10009252651
Saved in:
10
The rubbish of marketing
Roper, Stuart
;
Parker, Cathy
- In:
Journal of marketing management : MM
24
(
2008
)
9
,
pp. 881-893
Persistent link: https://www.econbiz.de/10008416678
Saved in:
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