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Baron, Steve
29
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17
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4
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4
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Journal of marketing management : MM
10
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5
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2
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2
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2
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OLC EcoSci
ECONIS (ZBW)
52
Other ZBW resources
25
USB Cologne (EcoSocSci)
9
RePEc
3
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1
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1
An elder's reflection on marketing to the elderly
Baron, Steve
- In:
The marketing review
8
(
2008
)
4
,
pp. 313-328
Persistent link: https://www.econbiz.de/10009853141
Saved in:
2
Online surveys in marketing research: Pros and cons
Ilieva, Janet
;
Baron, Steve
;
Healey, Nigel M.
- In:
International journal of market research : JMRS ; the …
44
(
2002
)
3
,
pp. 361-376
Persistent link: https://www.econbiz.de/10006695434
Saved in:
3
Observable Oral Participation in the Servuction System: Toward a Content and Process Model
Davies, Barry
;
Baron, Steve
;
Harris, Kim
- In:
Journal of business research : JBR
44
(
1999
)
1
,
pp. 47-54
Persistent link: https://www.econbiz.de/10006731832
Saved in:
4
Number 8 - Retail services - Customer participation in retail service: Lessons from Brecht
Hogg, Gillian
;
Harris, Kim
;
Harris, Richard
;
Baron, Steve
- In:
International journal of retail & distribution management
29
(
2001
)
8-9
,
pp. 359-369
Persistent link: https://www.econbiz.de/10006446340
Saved in:
5
Oral participation in retail service delivery: A comparison of the roles of contact personnel and customers
Baron, Steve
;
Harris, Kim
;
Davies, Barry J.
- In:
European journal of marketing : EJM
30
(
1996
)
9
,
pp. 75-90
Persistent link: https://www.econbiz.de/10006102601
Saved in:
6
Marketing academics and practitioners: Towards togetherness
Baron, Steve
;
Richardson, Brendan
;
Earles, Diane
; …
- In:
Journal of customer behaviour
10
(
2011
)
3
,
pp. 291-305
Persistent link: https://www.econbiz.de/10009805467
Saved in:
7
Editorial: Conference Special Issue Marketing Fields Forever 2011
Patterson, Anthony
;
Oakes, Steve
;
Quinn, Lee
;
Baron, Steve
- In:
Journal of marketing management : MM
27
(
2011
)
13
,
pp. 1299-1304
Persistent link: https://www.econbiz.de/10009807269
Saved in:
8
Deviant employees and dreadful service encounters: customer tales of discord and distrust
Patterson, Anthony
;
Baron, Steve
- In:
The journal of services marketing
24
(
2010
)
6
,
pp. 438-446
Persistent link: https://www.econbiz.de/10008705054
Saved in:
9
Toward an understanding of consumer perspectives on experiences
Baron, Steve
;
Harris, Kim
- In:
The journal of services marketing
24
(
2010
)
7
,
pp. 518-532
Persistent link: https://www.econbiz.de/10008706964
Saved in:
10
A new dominant logic in marketing: pedagogical logic implications
Baron, Steve
;
Harris, Kim
- In:
The marketing review
6
(
2006
)
4
,
pp. 289-300
Persistent link: https://www.econbiz.de/10007600985
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