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The paper pursues a joint analysis of the direct influence of the level of a firm's technology opportunism capability on performance and on the adoption and intra-firm diffusion of Internet-based technologies. The study here examines the mediating effect that intra-firm diffusion exerts on the...
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Switching costs have received increasing attention from academics and practitioners in recent years.Although the implications of switching costs for consumers and firms have been well-documented in the literature, less attention has been paid to studying the consequences of switching costs for...
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