This study explores the growth of electronic home shopping in terms of likely transportation and communication interactions. Although opportunities exist to shop from home today, most consumers initiate travel trips to stores or markets. Widespread use of automobiles has facilitated the...

Vehicle trials are an important source of information about how households would use battery electric vehicles. However, trial data are potentially biased because the novelty of the trial can introduce short-term changes in driving patterns and a positive effect for the technology can result...

The growth of the Internet has rekindled interest in the relationship between communications and travel. New communication technologies have expanded the range, the type, and the number of transactions that can take place without travel. A number of promotions capture the new tradeoffs between...

The growth of the internet has rekindled in the relationship between communication and travel. New communication technologies have expanded the range, the type, and the number of transactions that can take place without travel. A number of promotions capture the new tradeoffs between...

A firm’s ‘competitive advantage’ is considered to arise from certain ‘factors internal to the firm as postulated by the resource based view’ or from ‘external sources and industry structure.’ However, it remains unclear as to “how” these factors result in competitive advantage,...

Prosocial bonuses are incentive schemes where people get bonus money to spend on social causes or colleagues that can potentially improve functioning and satisfaction. It is not yet clear how people would evaluate and choose when simultaneously pro-self and prosocial options are posed. We...

Attractiveness of product bundles largely depends on how prices are framed. There is considerable disagreement among two contemporary models that posit how product bundles with discounts are evaluated. According to the weighted-additive model, discounts on the most important component in a...

This paper uses the lens of culture to develop propositions on how customer attitude towards celebrity endorsements is a function of cultural parameters in emerging countries like India. [W.P. No. 2013-07-01]. URL:[http://www.iimahd.ernet.in/assets/snippets/workingpaperpdf/12087729752013-07-01.pdf].