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Modeling the Human Side of Ser...
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Interdisciplinary study of service: Some progress, some prospects
Bowen, David E.
- In:
Journal of Business Research
20
(
1990
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1
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pp. 71-79
Persistent link: https://www.econbiz.de/10005474144
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CRM: Profiting from understanding customer needs
Stringfellow, Anne
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Nie, Winter
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Bowen, David E.
- In:
Business Horizons
47
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2004
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5
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pp. 45-52
Persistent link: https://www.econbiz.de/10005121518
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