A customer value-oriented approach is applied to analyze a case study of an ongoing project in rural Thailand to trace quality produce supplied to upmarket retail in the same country. Traceability, an organizational competence, is seldom in business practice as well as in the literature...

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The purpose of this study is to model and thereby enable simulation of the complete business entity of fresh food supply. A case narrative of fresh strawberry supply provides basis for this modelling. Lamming et al. (2000) point to the importance of discerning industry-specific product features...

In 2007 five different industrial food producers merged to become one single firm. This paper places focus on the challenge these actors had in deciding on, implementing, and using an information system to support mainly their raw material purchasing and finished product sales function. Studies...

Through a discussion of peculiarities of food supply, involving focus on information connectivity, a preliminary framework is sought that underlines joint responsibility in a complete supply chain of actors working in network context to achieve safe, quality and economic provision of products to...

Organizations are increasingly challenged by dynamism and turbulence that determine conditions of complexity in decision making. The aim of this paper is to highlight the need for a general frame of reference for management and marketing and to justify why adopting a systems approach is adequate...

Scope of the paper is improving our understanding of ‘value co-creation’, one of the cornerstones of the Service-Dominant (S-D) logic, which is focused on the undertaking of specific human interactive forms; to accomplish this goals the paper analyzes several organization theories’...