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Green issues: Dimensions of environmental concern
Zimmer, Mary R.
;
Stafford, Thomas F.
;
Stafford, Marla Royne
- In:
Journal of Business Research
30
(
1994
)
1
,
pp. 63-74
Persistent link: https://www.econbiz.de/10005473726
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The Contribution of Direct Mail Advertising to Average Weekly Unit Sales
STAFFORD, MARLA ROYNE
;
LIPPOLD, ERIC M.
;
SHERRON, C. TODD
- In:
Journal of Advertising Research
43
(
2003
)
02
,
pp. 173-179
Persistent link: https://www.econbiz.de/10004971898
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The Effect of Demographic Variables on Perceived Claims and Service Quality
Stafford, Marla Royne
;
Wells, Brenda P.
- In:
Journal of Insurance Issues
19
(
1996
)
2
,
pp. 163-182
Persistent link: https://www.econbiz.de/10010543254
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