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6
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Lilien, Gary L.
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Do European industrial marketers budget differently? : an internat. comparison via the advisor model
Lilien, Gary L.
;
Weinstein, David
-
1982
Persistent link: https://www.econbiz.de/10004649265
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2
How many dollars for industrial advertising? : Research in progress (ADVISOR project)
Lilien, Gary L.
-
1974
-
Rev. November 1974
Persistent link: https://www.econbiz.de/10004191152
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3
Government Support for new technologies : theory and application to photovoltaics
Lilien, Gary L.
-
1982
Persistent link: https://www.econbiz.de/10004649263
Saved in:
4
Market Diffusion and the effect of demonstrations : a study of the Denver Metro Passive Solar Home Program
Lilien, Gary L.
-
1981
Persistent link: https://www.econbiz.de/10004649273
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5
Market segmentation in the context of a buyer behavioral model
Weinstein, David
-
1973
Persistent link: https://www.econbiz.de/10004843187
Saved in:
6
Market planning for new industrial products
Choffray, Jean Marie
;
Lilien, Gary L.
-
1980
Persistent link: https://www.econbiz.de/10004006002
Saved in:
7
Handbook of business-to-business marketing
Lilien, Gary L.
(
contributor
);
Grewal, Rajdeep
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009498920
Saved in:
8
Marketing engineering : computer assisted marketing analysis and planning
Lilien, Gary L.
;
Rangaswamy, Arvind
Persistent link: https://www.econbiz.de/10004367294
Saved in:
9
New product and brand management : marketing engineering applications
Lilien, Gary L.
;
Rangaswamy, Arvind
-
1999
Persistent link: https://www.econbiz.de/10004139884
Saved in:
10
Marketing models
Lilien, Gary L.
;
Kotler, Philip
;
Moorthy, K. Sridhar
-
1992
Persistent link: https://www.econbiz.de/10004141054
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