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Integrated marketing communications : a systems approach
Sirgy, Mack Joseph - 1998
Persistent link: https://www.econbiz.de/10004379937
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Marketing as social behavior : a general systems theory
Sirgy, Mack Joseph - 1984
Persistent link: https://www.econbiz.de/10004789352
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Social cognition and consumer behavior
Sirgy, Mack Joseph - 1983
Persistent link: https://www.econbiz.de/10004696694