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The New Marketing Myopia: Crit...
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Strategisches Management
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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Technology strategy for business
Ford, David
;
Saren, Mike
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1996
-
1. ed.
Persistent link: https://www.econbiz.de/10004555246
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2
Readings in strategic marketing : analysis, planning, and implementation
Weitz, Barton A.
(
contributor
);
Wensley, Robin
(
contributor
)
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1988
Persistent link: https://www.econbiz.de/10009603736
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3
Rethinking marketing : towards critical marketing accountings
Brownlie, Douglas
(
contributor
)
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1999
Persistent link: https://www.econbiz.de/10004376726
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4
What is strategy - and does it matter?
Whittington, Richard
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1993
Persistent link: https://www.econbiz.de/10004148848
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5
Fundamentals of strategy
Johnson, Gerry
;
Whittington, Richard
;
Scholes, Kevan
-
2012
-
2. ed.
Persistent link: https://www.econbiz.de/10009414807
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6
The European corporation : strategy, structure, and social science
Whittington, Richard
;
Mayer, Michael
-
2000
Persistent link: https://www.econbiz.de/10004605704
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7
Fundamentals of strategy
Johnson, Gerry
;
Scholes, Kevan
;
Whittington, Richard
-
2009
Persistent link: https://www.econbiz.de/10004928038
Saved in:
8
Exploring corporate strategy : text & cases
Johnson, Gerry
;
Scholes, Kevan
;
Whittington, Richard
-
2008
-
8. ed.
Persistent link: https://www.econbiz.de/10004896646
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9
Exploring strategy
Johnson, Gerry
;
Whittington, Richard
;
Scholes, Kevan
-
2010
-
9th ed.
Persistent link: https://www.econbiz.de/10008815158
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10
Self-harm and violence : towards best practice in managing risk in mental health services
Whittington, Richard
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008912145
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