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Fundamentals of customer-focused management : competing through service
John, Joby
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2003
Persistent link: https://www.econbiz.de/10004792159
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Interactive services marketing
Fisk, Raymond P.
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Grove, Stephen J.
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John, Joby
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2008
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3. ed.
Persistent link: https://www.econbiz.de/10004896689
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