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~subject:"Absatz"
~subject:"Marketingmanagement"
~type_genre:"Fallstudiensammlung"
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Marketing : Einführung in die...
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Absatz
Marketingmanagement
Marketing
81
Marketing management
23
USA
12
Deutschland
11
United States
11
Strategisches Management
9
Fallstudie
8
Theorie
8
Theory
8
Dienstleistungsmarketing
6
Germany
6
Services marketing
6
Werbung
6
Advertising
5
Management
5
Marktforschung
5
Strategic management
5
Absatztechnik
4
Vereinigte Staaten
4
Absatzpolitik
3
Beziehungsmarketing
3
Consumer behaviour
3
Dienstleistung
3
Europa
3
Innovation
3
Konsumentenverhalten
3
Market research
3
Marketing theory
3
Marketingforschung
3
Marketingtheorie
3
Relationship marketing
3
Wirtschaftsethik
3
Agrarmarkt
2
Betriebsführung
2
Brand
2
Communication
2
Competitive strategy
2
Computer-assisted marketing
2
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Undetermined
2
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Book / Working Paper
37
Type of publication (narrower categories)
All
Fallstudiensammlung
Article in journal
1,021
Aufsatz in Zeitschrift
1,021
Lehrbuch
428
Textbook
374
Hochschulschrift
293
Thesis
214
Collection of articles of several authors
212
Sammelwerk
212
Aufsatzsammlung
203
Bibliografie enthalten
168
Bibliography included
168
Graue Literatur
151
Non-commercial literature
151
Aufsatz im Buch
147
Book section
147
Case study
98
Fallstudie
98
Konferenzschrift
81
Ratgeber
66
Glossar enthalten
61
Glossary included
61
Guidebook
61
Arbeitspapier
45
Working Paper
45
Conference proceedings
39
Einführung
37
Handbook
35
Handbuch
35
Bibliografie
24
Festschrift
21
Wörterbuch
21
Bibliographie
15
Dissertation u.a. Prüfungsschriften
14
Reprint
11
Conference paper
10
Konferenzbeitrag
10
Nachschlagewerk
9
Reference book
9
Aufgabensammlung
7
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Language
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English
23
German
14
Author
All
Hartley, Robert F.
3
Loudon, David L.
3
Stevens, Robert E.
3
Wrenn, Bruce
3
Bruhn, Manfred
2
Hinkle, Charles L.
2
Lanigan, Esther F.
2
Meffert, Heribert
2
Pepels, Werner
2
Abell, Derek F.
1
Achter, Dietmar
1
Annighoefer, Frank
1
Annighöfer, Frank
1
Baack, Donald
1
Bell, Martin L.
1
Bernhardt, Kenneth L.
1
Böcker, Franz
1
Channon, Derek F.
1
Clow, Kenneth E.
1
Cravens, David W.
1
Dibb, Sally
1
Dichtl, Erwin
1
Diller, Hermann
1
Ginter, Peter M.
1
Gutenberg, Erich
1
Hammond, John S.
1
Hartvig Larsen, Hanne
1
Hasenauer, Rainer
1
Hehner, Torsten
1
Husemeyer, Cord H.
1
Hutt, Michael D.
1
Johnston, Wesley J.
1
Kinnear, Thomas C.
1
Knell, Wolfgang
1
Laczniak, Gene R.
1
Little, Arthur D.
1
Lovelock, Christopher H.
1
MacIver, Colin
1
Murphy, Patrick E.
1
Müller, Doris
1
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Institution
All
Arthur D. Little International Inc. <Wiesbaden>
1
Gesellschaft Entwicklung, Konstruktion, Vertrieb
1
NetLibrary, Inc
1
Published in...
All
The Dryden Press series in marketing
2
Bonner Hefte für Marktforschung
1
EBSCOhost eBook Collection
1
European management series
1
Europäische Hochschulschriften / 5
1
GMD-Studien
1
Gabler-Lehrbuch
1
Meffert-Marketing-Edition
1
Reihe: technischer Vertrieb
1
Schriften zum Marketing
1
The Irwin series in marketing
1
VfW-Skriptenreihe
1
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Source
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ECONIS (ZBW)
37
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1
Marketing
mistakes
Hartley, Robert F.
-
1995
-
6. ed.
Persistent link: https://www.econbiz.de/10000532366
Saved in:
2
Fallstudien zum
Marketing
Pesch, Jürgen
-
1980
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000068655
Saved in:
3
Das logistische Regelfeld Absatz, Bestände, Fertigung : operative Simultanplanung im dynamischen Modell einer konkreten Unternehmung
Waldraff, Andreas
-
1982
Persistent link: https://www.econbiz.de/10000077748
Saved in:
4
Fallstudien zum
Marketing
Böcker, Franz
-
1983
Persistent link: https://www.econbiz.de/10000078002
Saved in:
5
The
marketing
casebook : cases and concepts
Dibb, Sally
-
1994
Persistent link: https://www.econbiz.de/10000339429
Saved in:
6
Cases in
marketing
management : issues for the 1990s
Hinkle, Charles L.
;
Johnston, Wesley J.
;
Lanigan, Esther F.
-
1992
-
2nd ed
Persistent link: https://www.econbiz.de/10000340279
Saved in:
7
Cases in strategic
marketing
Swayne, Linda E.
(
ed.
);
Ginter, Peter M.
(
ed.
)
-
1993
-
2. ed
Persistent link: https://www.econbiz.de/10000345863
Saved in:
8
Cases in bank strategic management and
marketing
Channon, Derek F.
-
1986
Persistent link: https://www.econbiz.de/10000087728
Saved in:
9
Strategic market planning : problems and analytical approaches
Abell, Derek F.
;
Hammond, John S.
-
1979
Persistent link: https://www.econbiz.de/10000091537
Saved in:
10
Fallstudien zum
Marketing
: Fallbeispiele und Aufgaben für das
Marketing
-Studium
Meffert, Heribert
;
Bruhn, Manfred
-
1986
Persistent link: https://www.econbiz.de/10000096754
Saved in:
1
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4
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