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~subject:"Absatz"
~subject:"Verbraucher"
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Absatz
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Marketing
27
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19
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17
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Article
8
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Cravens, David W.
7
Hills, Gerald E.
4
Granbois, Donald H.
1
Patterson, James M.
1
Woodruff, Robert B.
1
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Business horizons
4
Journal of marketing
1
Journal of marketing research : JMR
1
Marketing and the quality of life
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Technological forecasting & social change : an international journal
1
The Irwin series in marketing
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ECONIS (ZBW)
9
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1
Consumerism : a perspective for business
Cravens, David W.
;
Hills, Gerald E.
- In:
Business horizons
13
(
1970
)
4
,
pp. 21-28
Persistent link: https://www.econbiz.de/10002037981
Saved in:
2
Measurement issues in studying marketing and the quality of life
Cravens, David W.
;
Hills, Gerald E.
- In:
Marketing and the quality of life
,
(pp. 51-60)
.
1978
Persistent link: https://www.econbiz.de/10002038075
Saved in:
3
A conceptual approach for analyzing social/external information forces
Hills, Gerald E.
;
Cravens, David W.
- In:
Technological forecasting & social change : an …
8
(
1975
)
2
,
pp. 131-145
Persistent link: https://www.econbiz.de/10002833045
Saved in:
4
Measurement of consumers' prior brand information
Woodruff, Robert B.
- In:
Journal of marketing research : JMR
9
(
1972
)
3
,
pp. 258-263
Persistent link: https://www.econbiz.de/10003010733
Saved in:
5
Strategic marketing
Cravens, David W.
-
1982
Persistent link: https://www.econbiz.de/10001388928
Saved in:
6
Gaining strategic marketing advantage
Cravens, David W.
- In:
Business horizons
31
(
1988
)
5
,
pp. 44-54
Persistent link: https://www.econbiz.de/10003519758
Saved in:
7
Strategic marketing's new challenge
Cravens, David W.
- In:
Business horizons
26
(
1983
)
2
,
pp. 18-24
Persistent link: https://www.econbiz.de/10003519766
Saved in:
8
Strategic forces affecting marketing strategy
Cravens, David W.
- In:
Business horizons
29
(
1986
)
5
,
pp. 77-86
Persistent link: https://www.econbiz.de/10003519771
Saved in:
9
Black consumer perceptions of food store attributes
Hills, Gerald E.
;
Granbois, Donald H.
;
Patterson, James M.
- In:
Journal of marketing
37
(
1973
)
2
,
pp. 47-57
Persistent link: https://www.econbiz.de/10002833041
Saved in:
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