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The intersection of service and sales : the increased importance of ambidexterity
Rapp, Adam; Baker, Thomas L.; Hartmann, Nathaniel N.; … - In: Journal of service research 23 (2020) 1, pp. 8-12
Persistent link: https://www.econbiz.de/10012183566
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Absolute versus relative sales failure
Johnson, Jeff S.; Friend, Scott B.; Rutherford, Brian N.; … - In: Journal of business research : JBR 69 (2016) 2, pp. 596-603
Persistent link: https://www.econbiz.de/10011436002
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Stages of the international industrial sales process
Rutherford, Brian N.; Matthews, Ryan L. - In: The journal of business & industrial marketing 39 (2024) 1, pp. 1-13
Persistent link: https://www.econbiz.de/10014472699
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Editorial: relational disruptions in sales and sales management
Rutherford, Brian N.; Hartmann, Nathaniel; Anaza, Nwamaka; … - In: The journal of business & industrial marketing 39 (2024) 4, pp. 669-672
Persistent link: https://www.econbiz.de/10015080003