//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Advertising"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Volunteer stereotypes, stigma,...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising
Consumer behaviour
8
Konsumentenverhalten
8
Werbung
5
Mothers
4
Mütter
4
Market research
3
Marktforschung
3
Personality psychology
3
Persönlichkeitspsychologie
3
Advertising effects
2
Advertising industry
2
Brand
2
China
2
Corporate disclosure
2
Corporate sustainability
2
Emerging markets
2
Emotion
2
Gender
2
Geschlecht
2
Jugendliche
2
Markenartikel
2
Marketing
2
Mobile phone
2
Mobiltelefon
2
Nachhaltige Kapitalanlage
2
OECD countries
2
OECD-Staaten
2
Socially responsible investment
2
Sustainable investment
2
Weibliche Arbeitskräfte
2
Werbewirkung
2
Werbewirtschaft
2
Women workers
2
Youth
2
gender
2
Adults
1
Children
1
Consumer identity
1
Corporate Social Responsibility
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Article in journal
1
Aufsatz in Zeitschrift
1
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
5
Author
All
O'Donohoe, Stephanie
5
Dunnett, Susan
1
Kelly, Aidan
1
Lawlor, Katrina
1
Rome, Alexandra
1
Published in...
All
Routledge interpretive marketing research
2
Interpretive consumer research : paradigms, methodologies & applications
1
Journal of macromarketing
1
The advertising and consumer culture reader
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Reading advertising texts, understanding advertising consumption
O'Donohoe, Stephanie
- In:
Interpretive consumer research : paradigms, …
,
(pp. 151-175)
.
2001
Persistent link: https://www.econbiz.de/10001613057
Saved in:
2
Motherhoods, markets and consumption : the making of mothers in contemporary Western cultures
O'Donohoe, Stephanie
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010254438
Saved in:
3
Encoding advertisements : the creative perspective
Kelly, Aidan
;
Lawlor, Katrina
;
O'Donohoe, Stephanie
- In:
The advertising and consumer culture reader
,
(pp. 133-149)
.
2009
Persistent link: https://www.econbiz.de/10003848368
Saved in:
4
Problematizing the postfeminist gaze : a critical exploration of young women's readings of gendered power relations in advertising
Rome, Alexandra
;
O'Donohoe, Stephanie
;
Dunnett, Susan
- In:
Journal of macromarketing
40
(
2020
)
4
,
pp. 546-562
Persistent link: https://www.econbiz.de/10012308739
Saved in:
5
Motherhood, markets and consumption : the making of mothers in contemporary Western cultures
O'Donohoe, Stephanie
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10015067885
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->