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~subject:"Advertising"
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Advertising
Consumer behaviour
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Hill, Ronald Paul
3
Bryant, Andrew
1
Capella, Michael
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Capella, Michael L.
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Cho, Yoon-Na
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Johnson, Jean L.
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Josephson, Brett W.
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Kees, Jeremy
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Martin, Kelly D.
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Nunziato, Joshua
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International journal of advertising : the quarterly review of marketing communications
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of marketing
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Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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1
Political management, research and development, and advertising capital in the pharmaceutical industry : a good prognosis?
Martin, Kelly D.
;
Josephson, Brett W.
;
Vadakkepatt, …
- In:
Journal of marketing
82
(
2018
)
3
,
pp. 87-107
Persistent link: https://www.econbiz.de/10011850432
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2
The impact of violence against women in advertisements
Capella, Michael L.
;
Hill, Ronald Paul
;
Rapp, Justine M.
; …
- In:
Journal of advertising : official publication of the …
39
(
2010
)
4
,
pp. 37-51
Persistent link: https://www.econbiz.de/10008860332
Saved in:
3
Incivility in political advertisements : a look at the 2012 US presidential election
Hill, Ronald Paul
;
Capella, Michael
;
Cho, Yoon-Na
- In:
International journal of advertising : the quarterly …
34
(
2015
)
5
,
pp. 812-829
Persistent link: https://www.econbiz.de/10011547833
Saved in:
4
Can advertising benefit women's development? : preliminary insights from a multi-method investigation
Vadakkepatt, Gautham
;
Bryant, Andrew
;
Hill, Ronald Paul
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
3
,
pp. 503-520
Persistent link: https://www.econbiz.de/10013199124
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