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~subject:"Ambidextrous organization"
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Ambidextrous organization
Verkauf
18
Salespeople
17
Verkaufspersonal
17
Selling
14
Beziehungsmarketing
7
Consumer behaviour
7
Konsumentenverhalten
7
Relationship marketing
7
B-to-B-Marketing
6
Business-to-business marketing
6
Physical distribution
6
Vertrieb
6
Management
5
Außendienst
3
Field sales force
3
Führungskräfte
3
Lieferantenmanagement
3
Managers
3
Marketingmanagement
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Sales management
3
Supplier relationship management
3
USA
3
United States
3
agricultural producers
3
commodity markets
3
competitive advantage
3
marketing
3
product differentiation
3
ATMs
2
Arbeitsleistung
2
Brand image
2
Case studies
2
Competitive advantage
2
Competitive strategy
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Customer integration
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Customer satisfaction
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Emotion
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English
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DeCarlo, Thomas E.
2
Hansen, John D.
1
Lam, Son K.
1
McClure, Colleen E.
1
Sharma, Ashish
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
2
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1
Salesperson ambidexterity in customer engagement : do customer base characteristics matter?
Lam, Son K.
;
DeCarlo, Thomas E.
;
Sharma, Ashish
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
4
,
pp. 659-680
Persistent link: https://www.econbiz.de/10012107276
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2
The dark side of salesperson ambidexterity : how salesperson ambidexterity increases felt stress
McClure, Colleen E.
;
DeCarlo, Thomas E.
;
Hansen, John D.
- In:
Industrial marketing management : the international …
122
(
2024
),
pp. 78-88
Persistent link: https://www.econbiz.de/10015125079
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