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~subject:"Ambidextrous organization"
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Ambidextrous organization
Consumer behaviour
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perceived quality of product
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The journal of business & industrial marketing
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Exploring new product development team problem-solving creativity in the base of the pyramid B2B firms
Getnet, Hailu
;
O'Cass, Aron
;
Siahtiri, Vida
;
Ahmadi, Hormoz
- In:
The journal of business & industrial marketing
39
(
2024
)
5
,
pp. 889-901
Persistent link: https://www.econbiz.de/10015080699
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