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~subject:"Artificial intelligence"
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Artificial intelligence
Consumer behaviour
162
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150
Service quality
67
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65
Customer satisfaction
58
Beziehungsmarketing
56
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56
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44
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Wirtz, Jochen
16
Kunz, Werner H.
5
Liu, Qing
3
Mariani, Marcello M.
3
Mattila, Anna S.
3
Pinto, Diego Costa
3
Alavipour, Roya Sadat
2
Kowalkowski, Christian
2
Paluch, Stefanie
2
Pitardi, Valentina
2
Smith, Nicholas A.
2
Vakeel, Khadija Ali
2
Wei, Chunhao
2
Alamanos, Eleftherios
1
Aw, Eugene Cheng-Xi
1
Cham, Tat Huei
1
Curtis, Lucill
1
Dalmoro, Marlon
1
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1
Dwivedi, Yogesh K.
1
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1
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1
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1
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1
Marvi, Reza
1
Mishra, Anubhav
1
Mustak, Mekhail
1
Ooi, Keng-Boon
1
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Journal of business research : JBR
3
Journal of service management
3
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Contemporary Trends in Marketing : Problems, Processes and Prospects
1
European journal of marketing
1
International journal of consumer studies
1
International journal of contemporary hospitality management
1
Italian journal of marketing : ITJM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
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The journal of business & industrial marketing
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ECONIS (ZBW)
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Organizational ambidexterity : cost-effective service excellence, service robots, and artificial intelligence
Wirtz, Jochen
- In:
Organizational dynamics : a quarterly review of …
49
(
2020
)
3
,
pp. 1-9
Persistent link: https://www.econbiz.de/10012290782
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2
Service robots, agency and embarrassing service encounters
Pitardi, Valentina
;
Wirtz, Jochen
;
Paluch, Stefanie
; …
- In:
Journal of service management
33
(
2022
)
2
,
pp. 389-414
Persistent link: https://www.econbiz.de/10012880733
Saved in:
3
Intelligent automation, service robots, and AI : the service revolution is in full swing
Kunz, Werner H.
;
Wirtz, Jochen
;
Paluch, Stefanie
- In:
Contemporary Trends in Marketing : Problems, Processes …
,
(pp. 93-110)
.
2023
Persistent link: https://www.econbiz.de/10014338924
Saved in:
4
Artificial intelligence in marketing : topic modeling, scientometric analysis, and research agenda
Mustak, Mekhail
;
Salminen, Joni
;
Plé, Loïc
;
Wirtz, Jochen
- In:
Journal of business research : JBR
124
(
2021
),
pp. 389-404
Persistent link: https://www.econbiz.de/10012493900
Saved in:
5
Digital service innovation in B2B markets
Kowalkowski, Christian
;
Wirtz, Jochen
;
Ehret, Michael
- In:
Journal of service management
35
(
2024
)
2
,
pp. 280-305
Persistent link: https://www.econbiz.de/10015077990
Saved in:
6
AI concierge in the customer journey : what is it and how can it add value to the customer?
Liu, Qing
;
Vakeel, Khadija Ali
;
Smith, Nicholas A.
; …
- In:
Journal of service management
35
(
2024
)
6
,
pp. 136-158
Persistent link: https://www.econbiz.de/10015208862
Saved in:
7
Corporate digital responsibility (CDR) in the age of AI : implications for interactive marketing
Kunz, Werner H.
;
Wirtz, Jochen
- In:
Journal of research in interactive marketing : …
18
(
2024
)
1
,
pp. 31-37
Persistent link: https://www.econbiz.de/10014475060
Saved in:
8
Digital transformation : a multidisciplinary perspective and future research agenda
Paul, Justin
;
Ueno, Akiko
;
Dennis, Charles
;
Alamanos, …
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014531556
Saved in:
9
Artificial intelligence empowered conversational agents : a systematic literature review and research agenda
Mariani, Marcello M.
;
Hashemi, Novin
;
Wirtz, Jochen
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-23
Persistent link: https://www.econbiz.de/10014288858
Saved in:
10
A critical reflection on analytics and artificial intelligence based analytics in hospitality and tourism management research
Mariani, Marcello M.
;
Wirtz, Jochen
- In:
International journal of contemporary hospitality management
35
(
2023
)
8
,
pp. 2929-2943
Persistent link: https://www.econbiz.de/10014314892
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