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~subject:"Artificial intelligence"
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Artificial intelligence
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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ECONIS (ZBW)
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Programmatic creative : AI can think but it cannot feel
Bakpayev, Marat
;
Baek, Tae Hyun
;
Van Esch, Patrick
; …
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
1
,
pp. 90-95
Persistent link: https://www.econbiz.de/10012698526
Saved in:
2
Smiling AI agents : how anthropomorphism and broad smiles increase charitable giving
Baek, Tae Hyun
;
Bakpayev, Marat
;
Yoon, Sukki
;
Kim, Seeun
- In:
International journal of advertising : the review of …
41
(
2022
)
5
,
pp. 850-867
Persistent link: https://www.econbiz.de/10013209444
Saved in:
3
AI robo-advisor anthropomorphism : the impact of anthropomorphic appeals and regulatory focus on investment behaviors
Baek, Tae Hyun
;
Kim, Min-Seong
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014304127
Saved in:
4
AI-generated recommendations : roles of language style, perceived AI human-likeness, and recommendation agent
Baek, Tae Hyun
;
Kim, Hyoje Jay
;
Kim, Jungkeun
-
2025
Persistent link: https://www.econbiz.de/10015375058
Saved in:
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