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An examination of the impact of player transgressions on sponsorship b2b relationships
Westberg, Kate; Stavros, Constantino; Wilson, Bradley - In: International journal of sports marketing & sponsorship 9 (2007/08) 2, pp. 125-134
Persistent link: https://www.econbiz.de/10003678184
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The impact of degenerative episodes on the sponsorship B2B relationship : implications for brand management
Westberg, Kate; Stavros, Constantino; Wilson, B. Kemp - In: Industrial marketing management : the international … 40 (2011) 4, pp. 603-611
Persistent link: https://www.econbiz.de/10009159483
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Using triangulation and multiple case studies to advance relationship marketing theory
Stavros, Constantino; Westberg, Kate - In: Qualitative market research : an international journal 12 (2009) 3, pp. 307-320
Persistent link: https://www.econbiz.de/10003876984
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An examination of corporate social responsibility implementation and stakeholder engagement : a case study in the Australian mining industry
Dobele, Angela R.; Westberg, Kate; Steel, Marion; … - In: Business strategy and the environment 23 (2014) 3, pp. 145-159
Persistent link: https://www.econbiz.de/10010344763
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Sport and wellbeing
Westberg, Kate (ed.); Kelly, Sarah Jane (ed.) - 2019
Persistent link: https://www.econbiz.de/10013042845
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Sports marketing in Australia
Stavros, Constantino; Stewart, Mark F. - In: International sports marketing : principles and perspectives, (pp. 221-247). 2014
Persistent link: https://www.econbiz.de/10010246754
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Does the Australian Football League draft undervalue indigenous Australian footballers?
Mitchell, Heather; Stavros, Constantino; Stewart, Mark F. - In: Journal of sports economics 12 (2011) 1, pp. 36-54
Persistent link: https://www.econbiz.de/10008856418
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Sports marketing in Australia
Stavros, Constantino; Stewart, Mark F. - In: Marketing im Sport : Grundlagen, Trends und …, (pp. 511-536). 2011
Persistent link: https://www.econbiz.de/10008738184
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Like father, like son : analyzing Australian football's unique recruitment process
Stewart, Mark F.; Stavros, Constantino; Phillips, Pamm; … - In: Journal of sport management : the official journal of … 30 (2016) 6, pp. 672-688
Persistent link: https://www.econbiz.de/10011645893
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Authentic subcultural membership: Antecedents and consequences of authenticating acts and authoritative performances
Beverland, Michael B.; Farrelly, Francis; Quester, … - In: Psychology & marketing 27 (2010) 7, pp. 698-716
Persistent link: https://www.econbiz.de/10003990416