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An integrated artificial intelligence framework for knowledge creation and B2B marketing rational decision making for improving firm performance
Bag, Surajit; Gupta, Shivam; Kumar, Ajay; Sivarajah, … - In: Industrial marketing management : the international … 92 (2021), pp. 178-189
Persistent link: https://www.econbiz.de/10012491010
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Development of an integrative model for electronic vendor relationship management for improving technological innovation, social change and sustainability performance
Chatterjee, Sheshadri; Chaudhuri, Ranjan; Kumar, Ajay; … - In: Technological forecasting & social change : an … 186PB (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014250843
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How does one-sided versus two-sided customer orientation affect B2B platform's innovation : differential effects with top management team status
Liu, Zhiqiang; Huang, Yanyi; Huang, Ying; Song, Yiping; … - In: Journal of business research : JBR 141 (2022), pp. 619-632
Persistent link: https://www.econbiz.de/10013168084
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Impact of ethics training and audits on the relationship quality of business-to-business partners in sharing economy
Bag, Surajit; Gupta, Shivam; Srivastava, Gautam; … - In: Industrial marketing management : the international … 107 (2022), pp. 120-133
Persistent link: https://www.econbiz.de/10014230647