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Determinants of SMEs satisfact...
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Journal of financial services marketing
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What drives exporting SME's banking loyalty?
Kaur, Manpreet
- In:
Metamorphosis : a journal of management research
14
(
2015
)
2
,
pp. 51-61
Persistent link: https://www.econbiz.de/10011536690
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2
The determinants of bank selection criteria of SMEs : a fuzzy analytic hierarchy approach
Kaur, Manpreet
;
Gupta, Sanjay
- In:
Journal of science and technology policy management : JSTPM
14
(
2023
)
2
,
pp. 329-352
Persistent link: https://www.econbiz.de/10014327301
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3
Are SMEs relationship seekers or price watchers? : target marketing implications for banks
Kaur, Manpreet
;
Kanwaljeet Singh
;
Arora, Sarita
- In:
Journal of financial services marketing
28
(
2023
)
3
,
pp. 615-625
Persistent link: https://www.econbiz.de/10014336310
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