//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Betriebliche Wertschöpfung"
~subject:"Co-creation"
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Acquisition integration framew...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Betriebliche Wertschöpfung
Co-creation
Online-Marketing
Customer integration
3,844
Kundenintegration
3,831
Beziehungsmarketing
1,398
Relationship marketing
1,396
Value creation
966
Innovationsmanagement
942
Innovation management
937
Consumer behaviour
878
Konsumentenverhalten
878
Social Web
834
Social web
834
Innovation
781
Produktentwicklung
602
New product development
578
Brand management
341
Internet marketing
341
Markenführung
341
Dienstleistungsqualität
331
Service quality
331
Value co-creation
306
Service-Dominant Logic
301
Service-dominant logic
301
Kundenwert
299
Customer satisfaction
298
Kundenzufriedenheit
298
Customer value
297
Lieferantenmanagement
261
Supplier relationship management
261
Dienstleistung
201
Brand image
183
Markenimage
183
Deutschland
182
Germany
180
Services
179
Viral marketing
174
Virales Marketing
174
Open innovation
165
more ...
less ...
Online availability
All
Undetermined
877
Free
173
Type of publication
All
Article
1,291
Book / Working Paper
122
Type of publication (narrower categories)
All
Article in journal
1,172
Aufsatz in Zeitschrift
1,172
Aufsatz im Buch
127
Book section
127
Collection of articles of several authors
21
Hochschulschrift
21
Sammelwerk
21
Graue Literatur
18
Non-commercial literature
18
Aufsatzsammlung
15
Conference paper
13
Konferenzbeitrag
13
Case study
12
Fallstudie
12
Arbeitspapier
8
Working Paper
8
Thesis
7
Collection of articles written by one author
3
Sammlung
3
Festschrift
2
Lehrbuch
2
Textbook
2
Conference proceedings
1
Handbook
1
Handbuch
1
Interview
1
Konferenzschrift
1
more ...
less ...
Language
All
English
1,340
German
76
Author
All
Hajli, Nick
11
Reichwald, Ralf
11
Polese, Francesco
9
Rahman, Zillur
9
Piller, Frank T.
8
Ramaswamy, Venkatram
8
Grönroos, Christian
7
Brodie, Roderick J.
6
Bruhn, Manfred
6
Busser, James A.
6
Carrubbo, Luca
6
Cova, Bernard
6
Fließ, Sabine
6
Hadwich, Karsten
6
Helkkula, Anu
6
Hughes, Tim
6
Ihl, Christoph
6
Ranjan, Kumar Rakesh
6
Roy, Sanjit
6
Shulga, Lenna V.
6
Vargo, Stephen L.
6
Babu, Mujahid Mohiuddin
5
Bonamigo, Andrei
5
Carlson, Jamie
5
Conduit, Jodie
5
Dey, Bidit Lal
5
Hollebeek, Linda D.
5
Ind, Nicholas
5
Jaakkola, Elina
5
Jacob, Frank
5
Kaufmann, Hans Rüdiger
5
Le Nguyen Hau
5
Mele, Cristina
5
Papagiannidis, Savvas
5
Perdue, Richard R.
5
Shamim, Amjad
5
Shin, Hakseung
5
Soutar, Geoffrey N.
5
Thaichon, Park
5
Tronvoll, Bård
5
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
4
IGI Global
1
Panepistēmio Kypru / Department of Economics
1
Universität Bayreuth / Rechts- und Wirtschaftswissenschaftliche Fakultät
1
Universität Leipzig
1
Published in...
All
Journal of business research : JBR
93
Industrial marketing management : the international journal for industrial and high-tech firms
50
Journal of retailing and consumer services
39
Journal of service management
28
The journal of services marketing
22
International journal of hospitality management
21
The journal of business & industrial marketing
21
Service business
17
Technological forecasting & social change : an international journal
17
The service industries journal
17
Journal of strategic marketing
16
Tourism management : research, policies, practice
16
Journal of service theory and practice : JSTP
15
Journal of marketing management : MM
14
Marketing theory
14
Public management review
12
The journal of brand management : an international journal
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
International journal of contemporary hospitality management
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
The journal of product & brand management
11
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
SpringerLink / Bücher
10
Customer engagement : contemporary issues and challenges
9
Tourism management perspectives : TMP
9
International journal of quality and service sciences
8
Marketing intelligence & planning
8
Business horizons
7
European Sport management quarterly : ESMQ
7
International journal of production economics
7
International journal of services and operations management
7
Journal of service theory and practice
7
Journal of the Academy of Marketing Science
7
Management decision : MD
7
Strategy & leadership : a publication of Strategic Leadership Forum
7
The TQM journal : the international review of organizational improvement
7
Administrative Sciences : open access journal
6
Electronic markets : the international journal on networked business
6
European journal of marketing
6
more ...
less ...
Source
All
ECONIS (ZBW)
1,413
Showing
1
-
10
of
1,413
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The role of social media in affective trust building in customer-supplier relationships
Calefato, Fabio
;
Lanubile, Filippo
;
Novielli, Nicole
- In:
Electronic commerce research
15
(
2015
)
4
,
pp. 453-482
Persistent link: https://www.econbiz.de/10011400944
Saved in:
2
Service-dominant logic and the business model concept: toward a conceptual integration
Clauß, Thomas
;
Laudien, Sven M.
;
Daxböck, Birgit
- In:
International journal of entrepreneurship and …
18
(
2014
)
4
,
pp. 266-288
Persistent link: https://www.econbiz.de/10010477267
Saved in:
3
Creating brand engagement on digital, social and mobile media
Malthouse, Edward C.
;
Calder, Bobby J.
;
Vandenbosch, Mark B.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 85-101)
.
2016
Persistent link: https://www.econbiz.de/10011430596
Saved in:
4
Social media engagement : a construct of positively and negatively valenced engagement behaviours
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 102-123)
.
2016
Persistent link: https://www.econbiz.de/10011430600
Saved in:
5
Nature and purpose of engagement platforms
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 124-136)
.
2016
Persistent link: https://www.econbiz.de/10011430607
Saved in:
6
Customer engagement in technology-bases and high-contact intefaces
Verleye, Katrien
;
De Keyser, Arne
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 137-151)
.
2016
Persistent link: https://www.econbiz.de/10011430743
Saved in:
7
Website engagement
Hyder, Antonio
;
Bigné Alcañiz, J. Enrique
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 152-168)
.
2016
Persistent link: https://www.econbiz.de/10011430748
Saved in:
8
Strategic drivers of customer and employee engagement : practical applications
Roberts, Christopher
;
Alpert, Frank
;
Roberts, Carissa
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 171-192)
.
2016
Persistent link: https://www.econbiz.de/10011430758
Saved in:
9
Brand co-creation through social actor engagement
Yuksel, Kamer
;
Ballantyne, David
;
Biggemann, Sergio
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 211-235)
.
2016
Persistent link: https://www.econbiz.de/10011430764
Saved in:
10
Negative customer brand engagement : an overview of conceptual and blog-based findings
Juric, Biljana
;
Smith, Sandra D.
;
Wilks, George
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 278-294)
.
2016
Persistent link: https://www.econbiz.de/10011430779
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->