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~subject:"Beziehungsmarketing"
~subject:"Interaction behaviors"
~type_genre:"Conference paper"
~type_genre:"Mehrbändiges Werk"
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Beziehungsmarketing
Interaction behaviors
Betriebsvergleich
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Business relationships
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of purchasing and supply management
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ECONIS (ZBW)
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Antecedents of system purchasing in B2B services
Immonen, Mika
;
Hallikas, Jukka
;
Pynnönen, Mikko
- In:
Journal of purchasing and supply management
22
(
2016
)
3
,
pp. 205-213
Persistent link: https://www.econbiz.de/10011554808
Saved in:
2
Interaction behaviors in business relationships and heuristics : issues for management and research agenda
Guercini, Simone
;
La Rocca, Antonella
;
Runfola, Andrea
; …
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 929-937
Persistent link: https://www.econbiz.de/10010410703
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