//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand management"
~subject:"Online-Marketing"
~type_genre:"Bibliografie enthalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer choice
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Online-Marketing
Japan
470
Theorie
358
Theory
357
Consumer behaviour
337
Konsumentenverhalten
337
Deutschland
293
Germany
285
USA
171
United States
165
Verbraucherverhalten
100
Großbritannien
69
United Kingdom
66
Marketing management
56
Marketingmanagement
56
Konsumtheorie
53
Consumption theory
52
EU countries
50
EU-Staaten
50
Verbraucher
49
Internationaler Wettbewerb
46
International competition
45
Estimation
44
Multinationales Unternehmen
44
Schätzung
44
Transnational corporation
44
Marktforschung
42
International economic relations
40
Internationale Wirtschaftsbeziehungen
40
Market research
40
Welt
40
World
40
Marketing
36
Frankreich
34
Geschichte
34
Europa
33
France
33
Industriepolitik
32
Einzelhandel
30
Industrial policy
30
Wirtschaftspolitik
29
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Bibliografie enthalten
Article in journal
8,367
Aufsatz in Zeitschrift
8,367
Aufsatz im Buch
531
Book section
531
Graue Literatur
201
Non-commercial literature
201
Hochschulschrift
192
Working Paper
140
Arbeitspapier
139
Thesis
126
Conference paper
91
Konferenzbeitrag
91
Collection of articles of several authors
89
Sammelwerk
89
Aufsatzsammlung
65
Reprint
53
Konferenzschrift
42
Case study
29
Fallstudie
29
Conference proceedings
16
Collection of articles written by one author
12
Sammlung
12
Ratgeber
10
Guidebook
9
Handbook
8
Handbuch
8
Lehrbuch
7
Amtsdruckschrift
6
Government document
6
Textbook
6
Festschrift
4
Interview
4
Bibliography included
3
Glossar enthalten
3
Glossary included
3
Systematic review
3
Übersichtsarbeit
3
Aufgabensammlung
1
Bibliografie
1
more ...
less ...
Language
All
English
2
German
1
Author
All
Baumgarth, Carsten
1
McCracken, Grant David
1
McKevitt, Steven
1
Published in...
All
Online Plus
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markets, meaning, and brand management
McCracken, Grant David
-
2005
Persistent link: https://www.econbiz.de/10002701617
Saved in:
2
Markenpolitik : Markenwirkungen - Markenführung - Markencontrolling
Baumgarth, Carsten
-
2008
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003456546
Saved in:
3
The persuasion industries : the making of modern Britain
McKevitt, Steven
-
2018
-
First edition
Persistent link: https://www.econbiz.de/10012606579
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->