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~subject:"Bundling strategy"
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Bundling strategy
Consumer behaviour
26
Konsumentenverhalten
25
Customer satisfaction
22
Beziehungsmarketing
21
Relationship marketing
21
Dienstleistungsqualität
18
Kundenzufriedenheit
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Service quality
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United Kingdom
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Großbritannien
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Servitization
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Beschwerdemanagement
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Leistungsbündel
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Transformative service research
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B-to-B-Marketing
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Business-to-business marketing
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Customer service
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Dienstleistungssektor
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Manufacturing industries
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Betriebliche Wertschöpfung
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Lieferantenmanagement
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Students
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Supplier relationship management
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Burton, Jamie
9
Raddats, Chris
8
Zolkiewski, Judy
6
Baines, Tim
2
Story, Vicky M.
2
Story, Victoria
2
Ashman, Rachel
1
Ayala, Néstor Fabián
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Baines, Tim S.
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Benedettini, Ornella
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Bigdeli, Ali Ziaee
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Frank, Alejandro Germán
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Gebauer, Heiko
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Kowalkowski, Christian
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Marcon, Arthur
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Marcon, Érico
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Medway, Dominic
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of service management
3
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
International journal of production economics
1
Research technology management : RTM
1
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ECONIS (ZBW)
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Strategy and structure configurations for services within product-centric businesses
Raddats, Chris
;
Burton, Jamie
- In:
Journal of service management
22
(
2011
)
4
,
pp. 522-539
Persistent link: https://www.econbiz.de/10009304732
Saved in:
2
Resource configurations for services success in manufacturing companies
Raddats, Chris
;
Burton, Jamie
;
Ashman, Rachel
- In:
Journal of service management
26
(
2015
)
1
,
pp. 97-116
Persistent link: https://www.econbiz.de/10010504627
Saved in:
3
Overcoming the challenges that hinder new service development by manufacturers with diverse services strategies
Burton, Jamie
;
Story, Vicky M.
;
Raddats, Chris
; …
- In:
International journal of production economics
192
(
2017
),
pp. 29-39
Persistent link: https://www.econbiz.de/10011782297
Saved in:
4
Interactively developed capabilities : evidence from dyadic servitization relationships
Raddats, Chris
;
Zolkiewski, Judy
;
Story, Vicky Mary
; …
- In:
International journal of operations & production …
37
(
2017
)
3
,
pp. 382-400
Persistent link: https://www.econbiz.de/10011642997
Saved in:
5
Identifying tensions in the servitized value chain
Burton, Jamie
;
Story, Victoria
;
Zolkiewski, Judy
; …
- In:
Research technology management : RTM
59
(
2016
)
5
,
pp. 38-47
Persistent link: https://www.econbiz.de/10011616696
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6
Capabilities for advanced services : a multi-actor perspective
Story, Vicky M.
;
Raddats, Chris
;
Burton, Jamie
; …
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 54-68
Persistent link: https://www.econbiz.de/10011672013
Saved in:
7
Servitization : a contemporary thematic review of four major research streams
Raddats, Chris
;
Kowalkowski, Christian
;
Benedettini, Ornella
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 207-223
Persistent link: https://www.econbiz.de/10012146625
Saved in:
8
Digital service innovation challenges faced during servitization : a multi-level perspective
Burton, Jamie
;
Story, Victoria Mary
;
Zolkiewski, Judy
; …
- In:
Journal of service management
35
(
2024
)
2
,
pp. 202-226
Persistent link: https://www.econbiz.de/10015077984
Saved in:
9
Capabilities supporting digital servitization : a multi-actor perspective
Marcon, Érico
;
Marcon, Arthur
;
Ayala, Néstor Fabián
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 97-116
Persistent link: https://www.econbiz.de/10013255686
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