//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Business network"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Addressing the Advertising of...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Business network
Consumer behaviour
71
Konsumentenverhalten
66
China
48
Advertising
22
Lieferantenmanagement
17
Supplier relationship management
17
Cultural identity
15
Kulturelle Identität
15
Marketing
15
Werbung
15
Advertising effects
14
Werbewirkung
14
Social network
13
Soziales Netzwerk
13
Customer satisfaction
12
Beziehungsmarketing
11
Relationship marketing
11
Social Web
11
Social web
11
Brand image
10
Kundenzufriedenheit
10
Marketing management
10
Marketingmanagement
10
Unternehmensnetzwerk
10
Asia
9
Brand management
9
Dienstleistungsqualität
9
Lieferkette
9
Markenimage
9
Religion
9
Service quality
9
Supply chain
9
Confidence
8
Distribution channel
8
Einzelhandel
8
Ethics
8
Firm performance
8
International marketing
8
Markenführung
8
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
9
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
10
Author
All
Yang, Zhilin
10
Cai, Shaohan
4
Jun, Minjoon
3
Chung, Henry F. L.
2
Huang, Pei-how
2
Wang, Cheng Lu
2
Wang, Xiaoyan
2
Ballantyne, David
1
Dai, Gengxin
1
Gao, Hongzhi
1
Knight, John G.
1
Ma, Yongchao
1
Sun, Hao
1
Zhang, Guangming
1
Zhang, Guitao
1
Zhou, Xinyue
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
3
European journal of marketing
1
Journal of business research : JBR
1
Journal of business-to-business marketing
1
Journal of purchasing and supply management
1
Journal of retailing and consumer services
1
Journal of world business : JWB
1
The journal of supply chain management : a global review of purchasing and supply
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Toward a gatekeeping perspective of insider-outsider relationship development in China
Gao, Hongzhi
;
Knight, John G.
;
Yang, Zhilin
; …
- In:
Journal of world business : JWB
49
(
2014
)
3
,
pp. 312-320
Persistent link: https://www.econbiz.de/10010399377
Saved in:
2
Guanxi as a governance mechanism in business markets : its characteristics, relevant theories, and future research directions
Yang, Zhilin
;
Wang, Cheng Lu
- In:
Industrial marketing management : the international …
40
(
2011
)
4
,
pp. 492-495
Persistent link: https://www.econbiz.de/10009159495
Saved in:
3
Special issue: B2B marketing in a Guanxi context : theoretical development and practices
Yang, Zhilin
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009160099
Saved in:
4
Organizational capabilities and business performance : when and how does the dark side of managerial ties matter?
Chung, Henry F. L.
;
Wang, Cheng Lu
;
Huang, Pei-how
; …
- In:
Industrial marketing management : the international …
55
(
2016
),
pp. 70-82
Persistent link: https://www.econbiz.de/10011503616
Saved in:
5
How does organizational learning matter in strategic business performance? : the contingency role of guanxi networking
Chung, Henry F. L.
;
Yang, Zhilin
;
Huang, Pei-how
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1216-1224
Persistent link: https://www.econbiz.de/10010529919
Saved in:
6
The effects of boundary spanners’ personal relationships on interfirm collaboration and conflict : a study of the role of guanxi in China
Cai, Shaohan
;
Jun, Minjoon
;
Yang, Zhilin
- In:
The journal of supply chain management : a global …
53
(
2017
)
3
,
pp. 19-40
Persistent link: https://www.econbiz.de/10011738002
Saved in:
7
On boundary spanners and interfirm embeddedness : the role of guanxi institution in China
Cai, Shaohan
;
Jun, Minjoon
;
Wang, Xiaoyan
;
Yang, Zhilin
- In:
Journal of purchasing and supply management
27
(
2021
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10012502762
Saved in:
8
Boundary spanner closeness to partner firm as relational governance in turbulent versus stable environments
Cai, Shaohan
;
Wang, Xiaoyan
;
Ma, Yongchao
;
Zhou, Xinyue
; …
- In:
European journal of marketing
56
(
2022
)
1
,
pp. 252-282
Persistent link: https://www.econbiz.de/10012798649
Saved in:
9
Equilibrium in supply chain network with competition and service level between channels considering consumers' channel preferences
Zhang, Guangming
;
Dai, Gengxin
;
Sun, Hao
;
Zhang, Guitao
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012305175
Saved in:
10
The joint effects of formal institutions and business characteristics on interfirm guanxi in China : a fuzzy set analysis
Cai, Shaohan
;
Jun, Minjoon
;
Yang, Zhilin
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 151-174
Persistent link: https://www.econbiz.de/10012259326
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->