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Cannibalize and combine? : the impact of ambidextrous innovation on organizational outcomes under market competition
Harmancioglu, Nukhet; Sääksjärvi, Maria; Hultink, Erik J. - In: Industrial marketing management : the international … 85 (2020), pp. 44-57
Persistent link: https://www.econbiz.de/10012211943
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Intentional cannibalization, radical innovation, and performance : a comparison of Chinese and Western enterprises in China
Samiee, Saeed; Sääksjärvi, Maria; Harmancioǧlu, Nükhet - In: Journal of international marketing 28 (2020) 2, pp. 40-58
Persistent link: https://www.econbiz.de/10012231116