Managing big data and data analytics poses unique challenges to many organisations. The effective use of such data is essential to planning business strategies and ensuring future corporate success. Organizations need to know how best to capitalise on the information that they have access to....

Introduction -- Understanding IT Strategy -- Cloud Computing and Social-Commerce -- Cloud Computing Strategy -- Cloud Computing Strategy Design for Myntra.com -- Case Study: Developing Cloud Computing Strategy for Dabur -- Cloud Computing Strategy for Mahindra Automobiles.