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Confidence
Taiwan
33
Customer satisfaction
9
Kundenzufriedenheit
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Lieferkette
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Supply chain
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KMU
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Marketing management
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Marketingmanagement
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grey relational analysis
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AHP-Verfahren
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B-to-B-Marketing
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Business-to-business marketing
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Thailand
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supply chain management
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Beziehungsmarketing
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China
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Lee, Tzong-ru
3
Svensson, Göran
3
Mysen, Tore
2
Guan, Jyh-Liang
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Høgevold, Nils M.
1
Mostert, Pierre
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International journal of business excellence
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International journal of procurement management
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Journal of contemporary marketing science
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ECONIS (ZBW)
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"Antecedents" and "postcedents" in relation to satisfaction in Taiwanese business relationships
Lee, Tzong-ru
;
Svensson, Göran
;
Mysen, Tore
- In:
International journal of procurement management
3
(
2010
)
2
,
pp. 199-213
Persistent link: https://www.econbiz.de/10003952213
Saved in:
2
Trust and commitment-based satisfaction and the impact on specific investments, formalisation and opportunism
Mysen, Tore
;
Svensson, Göran
;
Lee, Tzong-ru
- In:
International journal of business excellence
4
(
2011
)
6
,
pp. 696-714
Persistent link: https://www.econbiz.de/10009505724
Saved in:
3
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
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