Narrow search
Showing 1 - 3 of 3
Cover Image
Impact of perceived corporate social responsibility on peer-to-peer accommodation consumers' repurchase intention and switching intention
Huang, Songshan; Wang, Xuequn; Qu, Hua - In: Journal of hospitality marketing & management 32 (2023) 7, pp. 893-916
Persistent link: https://www.econbiz.de/10014369549
Cover Image
The influence of peer-to-peer accommodation platforms' green marketing on consumers' pro-environmental behavioural intention
Huang, Songshan; Wang, Xuequn; Qu, Hua - In: International journal of contemporary hospitality management 37 (2025) 3, pp. 976-996
Persistent link: https://www.econbiz.de/10015210291
Cover Image
Impact of green marketing on peer-to-peer accommodation platform users' repurchase intention and positive word-of-mouth : mediation of trust and consumer identification
Huang, Songshan; Qu, Hua; Wang, Xuequn - In: International journal of contemporary hospitality management 36 (2024) 3, pp. 691-712
Persistent link: https://www.econbiz.de/10014483762