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Marketing letters : a journal of research in marketing
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Analyzing policy capturing data using structural equation modeling for within-subject experiments (SEMWISE)
Weijters, Bert
;
Baumgartner, Hans
- In:
Organizational research methods : ORM
22
(
2019
)
3
,
pp. 623-648
Persistent link: https://www.econbiz.de/10012128083
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Measuring latent individual difference variables with a conjoint design and structural equation modeling
Weijters, Bert
;
Deltomme, Berre
;
Gorissen, Karen
; …
- In:
Marketing letters : a journal of research in marketing
35
(
2024
)
2
,
pp. 245-257
Persistent link: https://www.econbiz.de/10015125211
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