Purpose – The purpose of this paper is to explore consumers’ preference for responsible labels in the specific case of well-known brands. The research examines the propensity of consumers to consider self-declarations carried out by the company itself in comparison with independent...

This research explores the extent to which sustainable development can be associated with luxury products. In particular, it examines the propensity of consumers to consider recycled materials in luxury purchases. The existing academic literature neglects this question and some newspapers...