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~subject:"Consumer behaviour"
~type_genre:"Case study"
~type_genre:"Glossary included"
~type_genre:"Ratgeber"
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The psychology of marketing : cross-cultural perspectives
Raab, Gerhard
;
Goddard, G. Jason
;
Ajami, Riad A.
; …
-
2010
Persistent link: https://www.econbiz.de/10008660132
Saved in:
2
The last mile : creating social and economic value from behavioral insights
Soman, Dilip
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2015
Persistent link: https://www.econbiz.de/10011382094
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3
Consumer behavior and managerial decision making
Kardes, Frank R.
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2002
-
2. ed
Persistent link: https://www.econbiz.de/10001820142
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4
Generation Unverbindlich : Entscheidungsvorgänge in der Share Economy - eine Fallstudie des modernen Carsharing-Nutzers
Kurth, Daniel J.
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2017
Persistent link: https://www.econbiz.de/10012878101
Saved in:
5
You are what you choose : the habits of mind that really determine how we make decisions
Marchi, Scott de
-
2009
Persistent link: https://www.econbiz.de/10013549455
Saved in:
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