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~subject:"Consumer behaviour"
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To Zap or Not to Zap: A Study...
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Consumer behaviour
Konsumentenverhalten
31
Theorie
10
Theory
10
Advertising effects
8
Werbewirkung
8
Advertising
7
Werbung
7
Brand management
6
Leistungsmotivation
5
Markenführung
5
Motivation
5
New product development
5
Product design
5
Produktentwicklung
5
Produktgestaltung
5
Work motivation
5
Creativity
4
Internationales Marketing
4
Kreativität
4
Leistungsanreiz
4
Perception
4
Performance incentive
4
Psychology of advertising
4
USA
4
United States
4
Wahrnehmung
4
Werbepsychologie
4
marketing
4
Cognition
3
Demand
3
Estimation
3
Geldillusion
3
International marketing
3
Kognition
3
Marketing
3
Marketing management
3
Marketingmanagement
3
Money illusion
3
Multinationales Unternehmen
3
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Free
6
Undetermined
5
Type of publication
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Article
19
Book / Working Paper
12
Type of publication (narrower categories)
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Article in journal
18
Aufsatz in Zeitschrift
18
Arbeitspapier
4
Working Paper
4
Graue Literatur
3
Non-commercial literature
3
Aufsatz im Buch
1
Book section
1
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Language
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English
31
Author
All
Chattopadhyay, Amitava
24
Siddarth, S.
7
Katona, Zsolt
4
Lajos, Joseph
4
Silva-Risso, Jorge M.
4
Dahl, Darren W.
3
Gorn, Gerald J.
3
Sárváry, Miklós
3
Currim, Imran S.
2
Darke, Peter R.
2
Mintz, Ofer
2
Mukherjee, Anirban
2
Muthukrishnan, A. V.
2
Ritchie, Robin
2
Shahin, Kimary N.
2
Soman, Dilip
2
Wertenbroch, Klaus
2
Alba, Joseph W.
1
Ansons, Tamara L.
1
Ashworth, Laurence
1
Bucklin, Randolph E.
1
Chakravarti, Dipankar
1
Chang, Hannah
1
Chang, Hannah H.
1
Darke, Peter
1
Dasgupta, Srabana
1
Dukes, Anthony J.
1
Galli, Maria
1
Gilbride, Timothy J.
1
Goldenberg, Jacob
1
Gorn, Gerald
1
Hoegg, Joandrea
1
Jiang, Lan
1
Jiang, Yuwei
1
Kim, Jeehye Christine
1
Kwon, Ohjin
1
Leboe, Jason P.
1
Moldovan, Sarit
1
Nedungadi, Prakash
1
Niraj, Rakesh
1
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Faculty & research / Insead : working paper series
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of marketing research : JMR
3
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
2
Sauder School of Business Working Paper
2
European journal of marketing : EJM
1
IIM Bangalore Research Paper
1
INSEAD Business School Research Paper
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research
1
Journal of retailing
1
MSI reports : working paper series
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
1
Sensory marketing : research on the sensuality of products
1
The journal of industrial economics
1
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ECONIS (ZBW)
31
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31
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1
Price customization and within-chain data do not mix!
Niraj, Rakesh
;
Siddarth, S.
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 360-379
Persistent link: https://www.econbiz.de/10010344072
Saved in:
2
Information accessed or information available? : the impact on consumer preferences inferred at a durable product e-commerce website
Currim, Imran S.
;
Mintz, Ofer
;
Siddarth, S.
- In:
Journal of interactive marketing : a quarterly …
29
(
2015
),
pp. 11-25
Persistent link: https://www.econbiz.de/10010509559
Saved in:
3
Price advertising by manufacturers and dealers
Xu, Linli
;
Wilbur, Kenneth C.
;
Siddarth, S.
; …
- In:
Management science : journal of the Institute for …
60
(
2014
)
11
,
pp. 2816-2834
Persistent link: https://www.econbiz.de/10010461797
Saved in:
4
Distribution intensity and new car choice
Bucklin, Randolph E.
;
Siddarth, S.
;
Silva-Risso, Jorge M.
- In:
Journal of marketing research : JMR
45
(
2008
)
4
,
pp. 473-486
Persistent link: https://www.econbiz.de/10003756359
Saved in:
5
To lease or to buy? : a structural model of a consumer's vehicle and contract choice decisions
Dasgupta, Srabana
;
Siddarth, S.
;
Silva-Risso, Jorge M.
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 490-502
Persistent link: https://www.econbiz.de/10003547876
Saved in:
6
A model for inferring market preferences from online retail product information matrices
Gilbride, Timothy J.
;
Currim, Imran S.
;
Mintz, Ofer
; …
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 470-485
Persistent link: https://www.econbiz.de/10011629499
Saved in:
7
The informational role of product trade-ins for pricing durable goods
Kwon, Ohjin
;
Dukes, Anthony J.
;
Siddarth, S.
; …
- In:
The journal of industrial economics
63
(
2015
)
4
,
pp. 736-762
Persistent link: https://www.econbiz.de/10011455936
Saved in:
8
The situational importance of recall and inference in consumer decision making
Chattopadhyay, Amitava
- In:
Journal of consumer research : JCR ; an …
15
(
1988
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10001063718
Saved in:
9
Going with your "gut feeling" : the importance and functional significance of affective cues in consumer judgement and choice
Darke, Peter R.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001715931
Saved in:
10
Currency numerosity effects on the perceived value of transactions
Soman, Dilip
(
contributor
);
Wertenbroch, Klaus
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001719515
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