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Chen, Chien-Hung; Sullivan Mort, Gillian - In: The marketing review 7 (2007) 4, pp. 355-368

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Ahmed, Tanvir; Sullivan Mort, Gillian; D'Souza, Clare - In: Australasian marketing journal 23 (2015) 4, pp. 311-318

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Jayaratne, Menuka; Sullivan Mort, Gillian; Clare, D’Souza - In: Journal of nonprofit & public sector marketing 27 (2015) 3, pp. 285-306

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Jayaratne, Menuka; Sullivan Mort, Gillian; D'Souza, Clare - In: Australasian marketing journal 25 (2017) 2, pp. 106-114

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Halimi, Tariq Abdullatif; D'Souza, Clare; Sullivan … - In: International marketing review 34 (2017) 6, pp. 760-786

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Hussain, Rahim; Sweeney, Arthur; Sullivan Mort, Gillian - In: Journal of promotion management : JPM 16 (2010) 1/2, pp. 96-113

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Hume, Margee; Sullivan Mort, Gillian - In: Handbook of business and finance : multinational …, (pp. 79-99). 2010

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