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Many firms do not just sell products or services but solutions, integrated combinations of products and services. We analyze the competition between two solution providers (SPs) who sell to taste-heterogeneous customers. We model taste heterogeneity by having three types of customers. Type 1...
Persistent link: https://www.econbiz.de/10012980174
The wide spread adoption of ERP systems together with customer relationship management applications has increased the ability of a firm to share operational data with customers. In this paper we analyze the factors that determine whether or not this information sharing will benefit the firm. We...
Persistent link: https://www.econbiz.de/10014141559
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