Narrow search
Showing 1 - 4 of 4
Cover Image
An inverse demand analysis with introduction of quality effects : an application to Spanish consumption of fruit and vegetables
Galdeano-Gómez, Emilio - In: Agricultural economics : the journal of the … 33 (2005) 2, pp. 163-177
Persistent link: https://www.econbiz.de/10003157161
Cover Image
A review of consumer affinity research : recent advances and future directions
Serrano-Arcos, M. Mar; Sánchez-Fernández, Raquel; … - In: International marketing review 39 (2022) 5, pp. 1252-1282
Persistent link: https://www.econbiz.de/10013455463
Cover Image
Consumer affinity as a key factor to mitigate reluctance to buy foreign products : the moderating role of organic and induced image to counteract negative communication campaigns and image crises
Serrano-Arcos, M. Mar; Fernández, Raquel Sanchez; … - In: Oeconomia Copernicana 15 (2024) 2, pp. 717-763
Persistent link: https://www.econbiz.de/10014636093
Cover Image
Understanding the origin and evolution of affinity as a multidisciplinary concept : a conceptual approach to consumer affinity
Serrano-Arcos, M. Mar; Sánchez-Fernández, Raquel; … - In: Psychology & marketing 39 (2022) 11, pp. 2130-2152
Persistent link: https://www.econbiz.de/10013465151