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CSR and customer loyalty : the roles of trust, customer identification with the company and satisfaction
Martínez, Patricia; Rodríguez del Bosque, Ignacio A. - In: International journal of hospitality management 35 (2013), pp. 89-99
Persistent link: https://www.econbiz.de/10010225848
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Customer personal features as determinants of the formation process of corporate social responsibility perceptions
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Psychology & marketing 30 (2013) 10, pp. 903-917
Persistent link: https://www.econbiz.de/10010198487
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The effect of corporate associations on consumer behaviour
Pérez, Andrea; Salmones, María del Mar García de los; … - In: European journal of marketing : EJM 47 (2013) 1/2, pp. 218-238
Persistent link: https://www.econbiz.de/10009718536
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Customer CSR expectations in the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The international journal of bank marketing : IJBM 32 (2014) 3, pp. 223-244
Persistent link: https://www.econbiz.de/10010366744
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Understanding corporate social responsibility and product perceptions in consumer markets: a cross-cultural evaluation
Singh, Jaywant; Garcia de los Salmones Sanchez, Maria … - In: Journal of business ethics : JOBE 80 (2008) 3, pp. 597-611
Persistent link: https://www.econbiz.de/10003735994
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Customer responses to the CSR of banking companies
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The journal of product & brand management 24 (2015) 5, pp. 481-493
Persistent link: https://www.econbiz.de/10011443026
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An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of business ethics : JOBE 129 (2015) 3, pp. 571-584
Persistent link: https://www.econbiz.de/10011295309
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Customer values and CSR image in the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of financial services marketing : JFSM 20 (2015) 1, pp. 46-61
Persistent link: https://www.econbiz.de/10011298753
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Exploring the antecedents of hotel customer loyalty : a social identity perspective
Martínez García de Leaniz, Patricia; Rodríguez del … - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 1-23
Persistent link: https://www.econbiz.de/10010526384
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Corporate social responsibility and customer loyalty : exploring the role of identification, satisfaction and type of company
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The journal of services marketing 29 (2015) 1, pp. 15-25
Persistent link: https://www.econbiz.de/10010531150