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Consumer attitudes toward marketing in England and the United States
French, Warren A. - In: European journal of marketing : EJM 16 (1982) 6, pp. 20-30
Persistent link: https://www.econbiz.de/10001071489
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A cross-national survey of consumer attitudes towards marketing practices, consumerism, and government regulations
Barksdale, Hiram C. - In: The Columbia journal of world business : publ. … 17 (1982) 2, pp. 71-86
Persistent link: https://www.econbiz.de/10001877711
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Marketing, consumerism, and government : a comparison of American and Canadian attitudes
Barnhill, J. A.; Barksdale, Hiram C.; Perreault jr., … - In: Journal of contemporary business 10 (1981) /4p59-80
Persistent link: https://www.econbiz.de/10001869267
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Investigating sales approaches and gender in customer relationships
Wood, John Andy; Johnson, Julie; Boles, James S.; … - In: The journal of business & industrial marketing 29 (2014) 1, pp. 11-23
Persistent link: https://www.econbiz.de/10010252795
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Customers' relationship with the service firm and its sales personnel : does gender matter?
Cho, Yoon-na; Rutherford, Brian N. - In: Journal of marketing theory and practice 19 (2011) 3, pp. 325-336
Persistent link: https://www.econbiz.de/10009243277
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The retail environment design (RED) scale : conceptualization and measurement
Steen, Julie; Rutherford, Brian N.; Babin, Barry J.; … - In: European journal of marketing 58 (2024) 4, pp. 900-927
Persistent link: https://www.econbiz.de/10015047347