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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
51
Social Web
27
Social web
27
Einzelhandel
23
Retail trade
23
Brand management
21
Markenführung
21
E-commerce
20
Electronic Commerce
20
Bibliometrics
19
Bibliometrie
19
Online-Marketing
19
Internet marketing
18
Marketing
18
Online retailing
18
Online-Handel
18
Market research
17
Selling
17
Verkauf
17
Measurement
15
Marktforschung
13
Salespeople
13
Verkaufspersonal
13
Kaufentscheidung
12
Marketing management
12
Marketingmanagement
12
New product development
12
Produktentwicklung
12
Purchase decision
12
Welt
12
World
12
Branchenentwicklung
11
Handelsmarke
11
Sector development
11
Theorie
11
Theory
11
Messung
9
Neuroscience
9
Neurowissenschaften
9
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Online availability
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Undetermined
32
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2
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Article
33
Book / Working Paper
19
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Article in journal
30
Aufsatz in Zeitschrift
30
Konferenzschrift
10
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
4
Sammelwerk
4
Conference paper
2
Conference proceedings
2
Konferenzbeitrag
2
Systematic review
1
research-article
1
Übersichtsarbeit
1
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Language
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English
52
Author
All
Martínez-López, Francisco J.
43
Gázquez-Abad, Juan Carlos
28
Lee, Nick
8
Esteban-Millat, Irene
7
Rodríguez-Ardura, Inma
5
Feng, Changyuan
3
Li, Yangchun
3
Mondéjar-Jiménez, Juan Antonio
3
Sethuraman, Raj
3
Ailawadi, Kusum L.
2
Anaya-Sánchez, Rafael
2
Casillas, Jorge
2
Martinez, Luis F.
2
Pla-García, Cintia
2
Ruiz-Real, José Luis
2
Yagüe Guillén, María Jésus
2
Ahmadi, Iman
1
Barrales-Molina, Vanesa
1
Brandes, Leif
1
Breiter, Hans
1
Breugelmans, Els
1
Brown, James
1
Brown, James R.
1
Brüggemann, Philipp
1
Cabal-Cruz, Claudia C.
1
Chamberlain, Laura
1
Chernev, Alexander
1
D'Alessandro, Steven
1
Dobscha, Susan
1
Fernández Giordano, Marisel
1
Gielens, Katrijn
1
Gijsbrecht, Els
1
Habel, Johannes
1
Homburg, Christian
1
Hu, Yansong
1
Hung, Hsiu-Yu
1
Ieva, Marco
1
Javor, Andrija
1
Jia, Miaolai
1
Kleijnen, Mirella
1
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Institution
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Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
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Published in...
All
Springer Proceedings in Business and Economics
14
Journal of retailing and consumer services
7
SpringerLink / Bücher
5
International journal of business environment : IJBE
4
Springer eBook Collection
4
Handbook of strategic e-business management
2
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
E-business issues, challenges and opportunities for SMEs : driving competitiveness
1
Electronic commerce research and applications
1
European journal of marketing : EJM
1
Food Science and Technology
1
Food science and technology
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Marketing Review
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management and decision making : IJMDM
1
International journal of retail & distribution management
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of international marketing
1
Journal of organizational computing and electronic commerce
1
Journal of retailing
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Marketing letters : a journal of research in marketing
1
Novinka
1
Springer eBook Collection / Business and Management
1
Springer eBooks / Business and Management
1
Springer proceedings in business and economics
1
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Source
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ECONIS (ZBW)
51
Other ZBW resources
1
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1
The concept of flow in online consumer behavior
Esteban-Millat, Irene
;
Martínez-López, Francisco J.
; …
- In:
Handbook of strategic e-business management
,
(pp. 371-402)
.
2014
Persistent link: https://www.econbiz.de/10010234041
Saved in:
2
The pervasive influence of electronic word of mouth (eWOM) on today's social consumer
Rejón-Guardia, Francisco
;
Martínez-López, Francisco J.
- In:
Handbook of strategic e-business management
,
(pp. 821-839)
.
2014
Persistent link: https://www.econbiz.de/10010234600
Saved in:
3
Olive-oil purchase behaviour : culture and food habits
Gázquez-Abad, Juan Carlos
-
2010
Persistent link: https://www.econbiz.de/10008702931
Saved in:
4
Profiling the flyer-prone consumer
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 966-975
Persistent link: https://www.econbiz.de/10010437702
Saved in:
5
Understanding the impact of store flyers on purchase behaviour : an empirical analysis in the context of Spanish households
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 263-273
Persistent link: https://www.econbiz.de/10011434176
Saved in:
6
Increasing a brand's competitive clout : the role of market share, consumer preference, and price sensitivity
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of marketing management : MM
32
(
2016
)
1/2
,
pp. 71-99
Persistent link: https://www.econbiz.de/10011438590
Saved in:
7
Advances in national brand and private label marketing : fourth international conference, 2017
Martínez-López, Francisco J.
(
ed.
); …
-
International Conference on Research on National Brand …
-
2017
Persistent link: https://www.econbiz.de/10011664011
Saved in:
8
The role of consumers' attitudes in estimating consumer response to assortment composition : evidence from Spain
Ruiz-Real, José Luis
;
Gázquez-Abad, Juan Carlos
; …
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 782-807
Persistent link: https://www.econbiz.de/10011775713
Saved in:
9
Hedonic motivations in online consumption behaviour
Martínez-López, Francisco J.
;
Pla-García, Cintia
; …
- In:
International journal of business environment : IJBE
8
(
2016
)
2
,
pp. 121-151
Persistent link: https://www.econbiz.de/10011624590
Saved in:
10
The role of consumers' attitude towards economic climate in their reaction to "PL-only" assortments : evidence from the United States and Spain
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 340-348
Persistent link: https://www.econbiz.de/10011629448
Saved in:
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