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Determinants of customers' brand choice and continuance intentions with mobile data service provider : the role of past experience
Ojiaku, Obinna C.; Osarenkhoe, Aihie - In: Global business review 19 (2018) 6, pp. 1478-1493
Persistent link: https://www.econbiz.de/10011982817
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Determinants of customers' intention to "Port" Mobile Phone numbers in times of proliferating use of multi-sims
Ojiaku, Obinna C.; Osarenkhoe, Aihie; Fjellström, Daniella - In: International economics & finance journal : (IEFJ) 16 (2021) 2, pp. 143-165
Persistent link: https://www.econbiz.de/10014285248
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Integrating TTF and UTAUT models to illuminate factors that influence consumers' intentions to adopt financial technologies in an emerging country context
Ojiaku, Obinna C.; Ezenwafor, Ebuka Christian; … - In: International journal of technology marketing : IJTMkt 18 (2024) 1, pp. 113-135
Persistent link: https://www.econbiz.de/10015062381