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Editorial note: Introduction to research dialogue on evolutionary psychology and consumer behavior
Pham, Michel T. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 3, pp. 349-350
Persistent link: https://www.econbiz.de/10009779762
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Editorial: The seven sins of consumer psychology
Pham, Michel T. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 411-423
Persistent link: https://www.econbiz.de/10010210197
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On consumption happiness : a research dialogue
Pham, Michel T. - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 150-151
Persistent link: https://www.econbiz.de/10010485539
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The lexicon and grammar of affect as information in consumer decision making : the GAIM
Pham, Michel T. - In: Social psychology of consumer behavior, (pp. 167-200). 2009
Persistent link: https://www.econbiz.de/10003812944
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The forgotten working-class consumer
Pham, Michel T. - In: Journal of consumer psychology : JCP : the official … 26 (2016) 4, pp. 566-567
Persistent link: https://www.econbiz.de/10011598071
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Are scientific practices improving in consumer research? : a glass half-full and half-empty
Pham, Michel T. - In: Marketing letters : a journal of research in marketing 34 (2023) 3, pp. 375-382
Persistent link: https://www.econbiz.de/10014334012
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Relaxation increases monetary valuations
Pham, Michel T.; Hung, Iris W.; Gorn, Gerald J. - In: Journal of marketing research : JMR 48 (2011) 5, pp. 814-826
Persistent link: https://www.econbiz.de/10009348952
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The influence of ad-evoked feelings on brand evaluations : empirical generalizations from consumer responses to more than 1000 TV commercials
Pham, Michel T.; Geuens, Maggie; Pelsmacker, Patrick de - In: International journal of research in marketing : IJRM ; … 30 (2013) 4, pp. 383-394
Persistent link: https://www.econbiz.de/10010223386
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Affect as a decision-making system of the present
Chang, Hannah H.; Pham, Michel T. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 1, pp. 42-63
Persistent link: https://www.econbiz.de/10009777341
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Special section: Internationalization of marketing communication and consumer research
Pham, Michel T. (contributor) - In: Journal of business research : JBR 66 (2013) 7, pp. 871-954
Persistent link: https://www.econbiz.de/10009756895