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Customer personal features as determinants of the formation process of corporate social responsibility perceptions
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Psychology & marketing 30 (2013) 10, pp. 903-917
Persistent link: https://www.econbiz.de/10010198487
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The effect of corporate associations on consumer behaviour
Pérez, Andrea; Salmones, María del Mar García de los; … - In: European journal of marketing : EJM 47 (2013) 1/2, pp. 218-238
Persistent link: https://www.econbiz.de/10009718536
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Customer responses to the CSR of banking companies
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The journal of product & brand management 24 (2015) 5, pp. 481-493
Persistent link: https://www.econbiz.de/10011443026
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An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of business ethics : JOBE 129 (2015) 3, pp. 571-584
Persistent link: https://www.econbiz.de/10011295309
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Customer values and CSR image in the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of financial services marketing : JFSM 20 (2015) 1, pp. 46-61
Persistent link: https://www.econbiz.de/10011298753
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Corporate social responsibility and customer loyalty : exploring the role of identification, satisfaction and type of company
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The journal of services marketing 29 (2015) 1, pp. 15-25
Persistent link: https://www.econbiz.de/10010531150
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How customers construct corporate social responsibility images : testing the moderating role of demographic characteristics
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Business research quarterly : BRQ 18 (2015) 2, pp. 127-141
Persistent link: https://www.econbiz.de/10010533279
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How customer support for corporate social responsibility influences the image of companies : evidence from the banking industry
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Corporate social responsibility and environmental management 22 (2015) 3, pp. 155-168
Persistent link: https://www.econbiz.de/10011342782
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The stakeholder management theory of CSR : a multidimensional approach in understanding customer identification and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The international journal of bank marketing : IJBM 34 (2016) 5, pp. 731-751
Persistent link: https://www.econbiz.de/10011606427
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Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: The international journal of bank marketing : IJBM 35 (2017) 1, pp. 128-146
Persistent link: https://www.econbiz.de/10011617865