Purpose – The purpose of this paper is to explore the link between consumer psychology and puffery law in China and the USA, by reporting two empirical studies that investigated whether puff claims had different effects on Chinese and US college students in their perception of advertising...

In order to evaluate the reliability of distribution system with demand response, this paper established the load peak-valley partition model and demand response model corresponding to every period based on load peak-valley characteristics. Then considering the characteristics of distribution...

The current status of studies of online shopping attitudes and behavior is investigated through an analysis of 35 empirical articles found in nine primary Information Systems (IS) journals and three major IS conference proceedings. A taxonomy is developed based on our analysis. A conceptual...

Agarwal and Karahanna (2000) suggested that holistic user experiences with IT contribute to users’ evaluation of and reaction to using the technology. They proposed and empirically tested a construct named cognitive absorption that has preceding effects on important user technology acceptance...

This study investigates the impacts of affective evaluations of IT on IT use decisions. We propose two object-based affective evaluation constructs: perception of an IT’s capability to induce positive affect (PC-PA) and perception of the IT’s capability to induce negative affect (PC-NA). A...