Digital platforms sometimes offer incentives to a subset of sellers to nudge behavior, possibly affecting the behavior of all sellers in the equilibrium. In this paper, we study a policy change on a large e-commerce platform that offers financial incentives only to platform-certified sellers...

We develop a salesforce-driven consumer choice model to study how performance-based commissions incentivize a salesperson's service effort toward heterogeneous, substitutable products carried by the firm. We use a structural approach to back out the effort that is unobserved from data, and...

We study the strategic impacts of behavioral price discrimination (BPD) on manufacturers and retailers in a distribution channel when there are switching costs in consumer demand. Unlike previous empirical studies of behavioral price discrimination, which rely only on differences in price...