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Suspicion and perceptions of price fairness in times of crisis
Ferguson, Jodie L.; Ellen, Pam Scholder; Piscopo, … - In: Journal of business ethics : JOBE 98 (2011) 2, pp. 331-349
Persistent link: https://www.econbiz.de/10008841029
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Consumers' rules of engagement in online information exchanges
Poddar, Amit; Mosteller, Jill; Ellen, Pam Scholder - In: Journal of consumer affairs : official publication of … 43 (2009) 3, pp. 419-448
Persistent link: https://www.econbiz.de/10009531912
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Stained by the label? : stigma and the case of genetically modified foods
Ellen, Pam Scholder; Bone, Paula Fitzgerald - In: Journal of public policy & marketing : JPP & M ; an … 27 (2008) 1, pp. 69-82
Persistent link: https://www.econbiz.de/10003717437
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Barely or fairly balancing drug risks? : content and format effects in direct-to-consumer online prescription drug promotions
Kees, Jeremy; Bone, Paula Fitzgerald; Kozup, John; … - In: Psychology & marketing 25 (2008) 7, pp. 675-691
Persistent link: https://www.econbiz.de/10003748355
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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
Bearden, William O. (ed.); Netemeyer, Richard G. (ed.);  … - 2011 - 3rd ed.
Persistent link: https://www.econbiz.de/10013208270
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Mature consumers' selection of apparel and footwear brands and department stores
Moschis, George P.; Ferguson, Jodie L.; Zhu, Meng - In: International journal of retail & distribution management 39 (2011) 10, pp. 785-801
Persistent link: https://www.econbiz.de/10009376910
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Partitioned pricing, price fairness perceptions, and the moderating effects of brand relationships in SME business markets
Ferguson, Jodie L.; Brown, Brian P.; Johnston, Wesley J. - In: Journal of business research : JBR 72 (2017), pp. 80-92
Persistent link: https://www.econbiz.de/10011645485
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Use of celebrity and non-celebrity persons in B2B advertisements : effects on attention, recall, and hedonic and utilitarian attitudes
Ferguson, Jodie L.; Mohan, Mayoor - In: Industrial marketing management : the international … 89 (2020), pp. 594-604
Persistent link: https://www.econbiz.de/10012291393
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Measurement and structure of Kelley's covariance theory
Lichtenstein, Donald R. - In: Journal of consumer research : JCR ; an … 13 (1986) 2, pp. 290-296
Persistent link: https://www.econbiz.de/10001018710
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Crossover effects in the theory of reasoned action : a moderating influence attempt
Oliver, Richard L. - In: Journal of consumer research : JCR ; an … 12 (1985) 3, pp. 324-340
Persistent link: https://www.econbiz.de/10001019287